quip — provider trade show booth

brief

create a trade show booth and supplemental print collateral for industry trade shows
showcase quip’s visual identity and communicate the brand’s key values
source a travel ready, off-shelf trade show booth
support marketing and sales teams as asset needs evolve

responsibilities

off-shelf trade booth sourcing
evergreen campaign strategy: “Oral care for all mouths”
graphic design: trade show booth, table cloth, table talkers, t-shirts, and swag
3D renders for pitch deck

outcome

material sourcing: a collapsible, trade show booth with fabric panels and poles that easily disassembles
branding: vibrant evergreen visuals that attract attention on the trade show floor; compelling swag that invites buyers into the booth and facilitates participation with quip team members
brand education: booth panels that showcase key products and highlight quip’s app integration
metrics: trade show booth featured in trade shows throughout the calendar year without the need for redesign or rolling edits; an increase in product endorsement by dentists and improved provider partnerships, successfully bringing quip products into dentist offices and in front of patients.