wild one — dog treats

designed the pACKAGING FOR WILD ONE’S new line of clean dog treats. the visual system features key components of wild one’s core brand identity, but also functions as an independent line with high impact shelf appeal.

responsible for:

dielines
prototyping
packaging design
typography
color
icons
proofing & sampling
print & production

Screen Shot 2020-11-02 at 2.02.48 PM.png

Screen+Shot+2020-11-02+at+1.51.44+PM.jpg

Screen Shot 2020-11-02 at 1.59.53 PM.png

Screen Shot 2020-11-02 at 1.51.31 PM.png

WO_VM_Studio_PDP_Treats_Assortment_04_Web_600x750_crop_center.jpg

WO_VM_Studio_PDP_Treats_VeggieBurger_04_Web_600x750_crop_center.jpg

WO_VM_Studio_PDP_Treats_PBJ_02_Web_600x750_crop_center.jpg

WO_VM_Studio_PDP_Treats_PBJ_06_Web_1_1000x1250_crop_center.jpg

WO_VM_Studio_PDP_Treats_PBJ_04_Web_93d0d1a8-239c-494c-95b0-1bffeb63a308_600x750_crop_center.jpg

WO_VM_Studio_PDP_Treats_PumpkinSpice_02_4x5_Web_1000x1250_crop_center.jpg

Screen Shot 2020-11-02 at 1.59.49 PM.png

WO_VM_Studio_PDP_Treats_PumpkinSpice_03_4x5_Web_1000x1250_crop_center.jpg

WO_VM_Studio_PDP_Treats_PBJ_08_Web_96a9b01c-9b7e-4954-8404-a4dcf0467913_600x750_crop_center.jpg

WO_VM_Treats_PumpkinSpice_Campaign_33_4x5_Web_1000x1250_crop_center.jpg

WO_VM_Studio_PDP_Treats_PBJ_07_Web_600x750_crop_center.jpg

creative directon: minali chatani, alexandra morton
packaging and production: alexandra morton
illustration: anya sapozhnikov
photography: sam Liebeskind